About iBelong

The iBelong campaign is a cooperative campaign designed to build awareness of credit unions, and to assist consumers in helping them find a credit union that’s right for them.

The campaign started running in 2007 with support from credit unions affiliated with the Pennsylvania Credit Union Association. The campaign was subsequently licensed by other state leagues, including the Illinois Credit Union League, the Mississippi Credit Union Association and the Association of Vermont Credit Unions.

The campaign is available for license by any credit union organization. For information, contact Jay Young, Director, PCUA Marketing, at 717-234-3156.

Media

2010 Ad: Responsibility: 30 seconds 2010 Ad: Responsibility: 15 seconds 2010 Ad: Member: 30 seconds 2010 Ad: Member: 15 seconds 2010 Ad: Community: 30 seconds 2010 Ad: Community: 15 seconds 2010 Ad: Changing: 30 seconds 2010 Ad: Changing: 15 seconds 2009 Ad: These Are Tough Financial Times: 30 seconds 2009 Ad: We Feel Really Safe: 30 seconds 2007 Ad: Reception: 15 seconds 2007 Ad: Easy to Join: 15 seconds 2007 Ad: Barbershop: 15 seconds 2007 Ad: Really Friendly: 15 seconds 2007 Ad: Easy to Talk to: 15 seconds 2007 Ad: Never Knew: 15 seconds 2007 Ad: People are Great: 15 seconds 2007 Ad: Really Friendly: 30 seconds 2007 Ad: Easy to Talk: 30 seconds 2007 Ad: Never Knew: 30 seconds 2007 Ad: People are Great: 30 seconds